Why Media
Amity Dubai blends traditional media disciplines with digital innovation, allowing students to adapt naturally to the evolving industry. Through projects for Adobe and Netflix, alongside interactive modules like VR storytelling, they learn to think beyond conventions. The university takes pride in its graduates, many of whom lead creative communication departments in Dubai or work for international animation studios just a year after completing their degrees.
Bachelor of Fine Arts in Animation and Film Production
The Bachelor of Fine Arts in Animation and Film Production immerses students in filmmaking essentials—shooting, editing, and bringing characters to life. Cinema history intertwines with motion design studies, while AR projects reveal how the profession continues to evolve. What sets Amity Dubai apart is the choice of specialization: directing, lighting design, or animation. Final projects frequently become portfolio centerpieces, like short films that have earned recognition at Sharjah festivals.
Bachelor of Fine Arts in Digital Media and Communications
The Bachelor of Fine Arts in Digital Media and Communications shapes professionals who can shoot viral content, launch podcasts, and redefine brands through social storytelling. Students explore how photography shifts product perception, why TikTok trends reshape corporate strategies, and how to transform dry reports into compelling infographics. Lab sessions let them build advertising campaigns from scratch, while collaborations with local businesses give them hands-on experience managing social media for Dubai hotels.
Admission Requirements for Amity Dubai
Applicants need a secondary school certificate with a minimum 60% average and proof of English proficiency (EmSAT 1100/TOEFL 500/IELTS 5.0). Those whose scores fall slightly short can enroll in preparatory courses that focus on academic language skills. Arabic knowledge is also required (EmSAT 500 or equivalent), though students who haven’t studied it before can access adaptive programs on campus that immerse them in UAE culture.
